For all the thousands of movies that are available on DVD, there are many more that languish in the studio vaults, mostly forgotten or “smaller” films that are deemed too obscure to justify mass production. In other words, the studios don’t want to take the chance of getting stuck with a bunch of unsold discs because there wasn’t enough demand for a particular title. That’s business, and it’s completely understandable.
Still, it seems that just about every movie ever made has somebody who loves it, and it’s a real drag when something you love has been consigned to the Memory Hole because of brute economics. Bootlegging is an option, and I’ll admit to having occasionally resorted to it myself in certain cases. But I’ve always been somewhat less than comfortable with bootlegs, for various reasons. I’d prefer to have the real deal, i.e., a legitimate, professionally made DVD, if only one were available.
I’ve just learned that at least one movie studio has finally come up with a workable solution for this problem. Jaime over at Something Old, Nothing New has pointed me to The Warner Archive, a new service that allows you to special-order catalog films which are then manufactured on demand. There are more details here, but the bottom line is that for only $19.95 each, you can get these obscurities on a genuine, professionally made DVD with a presentation quality equal to any other Warner Bros. title.
Jaime notes that:
Most of the titles they have at the moment can be described as minor films of major stars: lots of not-yet-on-DVD movies by popular stars with huge filmographies, like Cary Grant, Norma Shearer, Clark Gable. There are a bunch of films that were released on VHS but never made it to DVD, and some real curios…
In other words, stuff that’s not likely to appeal to the average consumer. However, browsing through the 137 titles currently available (I understand there are more coming), I see at least four movies that I might be interested in owning: Countdown, a space-race drama starring a young James Caan; The Rain People, which was Francis Ford Coppola’s first movie; Oxford Blues, an early-80s Rob Lowe vehicle that was filmed on location in Oxford, England, and helped fuel my own interest in traveling to England; and Wisdom, another ’80s trifle with Emilio Estevez and Demi Moore. None of these are great movies (well, I haven’t seen The Rain People, but I’m guessing there’s a reason why it more widely known), but they do have their pleasures, and I’m delighted that they’re finally going to be available for psycho collectors like myself. I hope the other studios launch their own versions of this service as well…
